
How to design the perfect celebrity endorsement video.
This promo should be used as a case study in how to design the prototypical endorsement video. In fact, I’ll build the argument for you:
This promo should be used as a case study in how to design the prototypical endorsement video. In fact, I’ll build the argument for you:
Owning a new camera doesn’t change anything. Telling your client how they can use video to solve their business problems – that changes everything.
You’ve wrangled a budget, selected a production company and are ready to start your video project… here are the top 10 things you don’t want to hear…
Marketing, at its highest level, is the practice of showing people how they should feel about your company.
Your prospects are more inclined to listen to strangers talking about your company than to listen to you talking about your company.
What would you prefer, a million people saying ‘ya, that was alright… or a few hundred thousand saying ‘THAT WAS FRICK’EN AWESOME!!!’
You need to ensure that your video production company has adequate insurance in place to cover all contingencies and risks related to your video production.
To remain in a leadership position in a commodity business for well over a hundred years – that is absolutely remarkable.
If you want to be the market leader you have to act like one.
Enter Google with their mission to make all of the world’s information available to everyone.
Discover what goes into the cost of your video project.