If you want to be the market leader you have to act like one.
All businesses now operate within the attention economy. That means there is more pressure to be relevant, more pressure to be authentic and more pressure to connect with your audience than ever before. Back in the fifties and sixties – the Mad Men era, print, radio and television ads told us what to think and…
There are just too many ways today to scam or misrepresent views.
Very soon, hardware will cease to be a differentiating factor in corporate video production.
Is there a place for ‘moving portraits’ or ‘video portraits.” 150 frames are better than 1 but only if you can you can view them efficiently.
Video and interactive media will play a growing role in how all company’s position and promote themselves.
Creating a successful viral video is like creating a hit record – it’s really, really difficult.
You’re ready to start your first (or next) corporate video project. You can’t decide whether to shoot it on your iPhone or call the Coen Brothers to see if they can squeeze in a corporate gig between films. What to do? The following is a list of things to consider before you reach out to…