You’re ready to start your first (or next) corporate video project. You can’t decide whether to shoot it on your iPhone or
The video production piece (shooting and editing) represents about 1/3 of the total value in the video development process. Planning (building the right messages for your audience) and promotion (making sure the video is seen) are both equally important.
Video marketing is now on every marketer’s to do list. Why? Because web video and rich media engages, persuades and motivates like no other marketing tool. In deference to Mr. Covey I present 7 ideas that if done well will help make your next video successful:
Discover what goes into the cost of your video project.